Traffic or the number of attendees for the webinar should be near or the equal to the limit of attendees allowed for the webinar. For getting targeted traffic towards your webinar, follow these steps:
? Create a compelling invitation:
? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.
People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
Remarketing helps bring people to your sales pages which were at the conversion stage. It targets leads which remained unconverted. Another way is to approach leads who have already register for the webinar and attended it. It will help convert these leads in to clients.
? Educate your clients about your product:
You can involve sponsors in your webinars to make money from sponsored ads and announcements which run in between of your webinars. It can be very beneficial when you are attracting larger audiences through your webinars.
Webinars are one of the most effective marketing tactics. It helps provide information about your product clearly and efficiently among your target audience. Webinars help build value for your business and products in an efficient and effective way.
To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
There are many strategies you can follow to generate leads with a webinar:
? Conduct polls to gain instant reviews:
This help generate leads and every sales made through this webinar can help you earn profits.
? Q&A sessions:
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? Send reminder mails: