? When to go for on-demand presentations:

Your audience is becoming mobile and sophisticated. They want new content, as well as new ways through which they can stick to the webinar. For this you need to revise your webinar techniques.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
? Create an informational landing page:

? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
page. Use your company profile to promote this by updating statuses related to it.
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, it’s the place from where you get direct traffic and a visitor’s complete information via a lead generation form.

Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.
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