Webinars are the most efficient and highly effective tool for marketing. It is a powerful sales tool and the best way of providing all types of information to concerned people.
You can also market affiliate products during your webinar and earn money by each sale made during the webinar. During the webinar, a presenter speaks on the decided topic and can give the sales page of the affiliate at the end.
? Market your webinars through social media:
? Nurture your leads:
start on time. Itís equally important that you end on time as well. If your webinar is taking too much time, continue the webinar in your next sessions.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Allow time for Q&A:
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
? Create an informational landing page:
The best way to do so is by extending the reach and lifecycle of the content and getting it in front of attendees and non-attendees, alike. This will give you a second chance to reach registrants who didnít attended the webinar for any reason. It helps create high quality content for your webinar and makes webinar replay effective.
An on-demand presentation is a pre-recorded webinar which can be viewed by your audience any time they'd like. Unlike webinars, on-demand presentations do not require a large number of internal links.
? Offer something special:
? Marketing Automation to Reactivate Old Leads:
? Show a short video:
To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
webinar don't always attend the webinar. Adopt measures to convert these registrants to attendees.
? Send an email:
If you have a company blog, it can be the best place to announce your webinar. Through blogs, you can target your audience by discussing how to register for the webinar and the webinar content itself.
How affiliates can take advantage of webinar marketing
Your audience's time is valuable, so be sensitive to it and honor the time constraints that youíve advertised for your webinar. While itís not uncommon for many webinar attendees to arrive late, itís still best to