Audience demand new, engaging, high quality content. Itís important for hosts to re-examine their webinar strategies to maximize the impact of their webinar programs and deliver the biggest ROI.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
Email is by far the best option to send thank you notes and reminders to the person who signs up for the webinar. Set an email automation for those who sign up for the webinar, add your product benefits in the email and give them a little introduction about what you are going to serve them during the webinar. Also, email is the way to make your prospect feel important
There are many strategies you can follow to generate leads with a webinar:
? Conduct a live Q&A session:
? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Webinar marketing with social media
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? Host a live webinar during product launch:
This help generate leads and every sales made through this webinar can help you earn profits.
Be sure to allow time at the end of the webinar for taking questions that your audience can submit throughout the webinar. The Q&A provides a great opportunity to engage your audience and give additional insight to what you have previously discussed, as well as related topics that are of interest to the audience.