? Use the right tools and equipment:
? Increase the impact of your webinar content after the event:
The process of engaging your target audience has evolved very much with the advancement of technology and methods of promoting. Webinars are one of the most effective ways of engaging a target audience.
? Q&A sessions:
? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Google+:
? Finalize a topic:

? Send follow up emails:
? Market your webinars through social media:

page. Use your company profile to promote this by updating statuses related to it.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.

? Spread the word by blogging:
Your audience is becoming mobile and sophisticated. They want new content, as well as new ways through which they can stick to the webinar. For this you need to revise your webinar techniques.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Conduct a live Q&A session:
? Email to your subscriberís list:

? Ask your connections to join the webinar and recommend it in their network, so you can gain more signups. Keep your audience connected to your events through regular posts and updates.
People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
? Run a free promotional webinar:
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