? Reduce loss:
An on-demand presentation is a pre-recorded webinar which can be viewed by your audience any time they'd like. Unlike webinars, on-demand presentations do not require a large number of internal links.
Be clear about what you are delivering. Generate an informational landing page and clearly outline all the basic information about your webinar and firm. Also, highlight how attendees will benefit from this webinar.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
Webinars are one of the best ways for content management. Your audience prefers webinars, because they are getting information and high quality content from them. Webinars are an essential communication tool for generating demand, building customer loyalty, driving website traffic, increasing brand awareness, generating leads, and providing ongoing customer education.
? When to go for on-demand presentations:
Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
Highlight the topics that will be covered and let participants know when youíll be holding the Q&A portion of the webinar. Follow the agenda closely and stay on track. If you have more than one speaker, make sure they know when their turn is. Let the participants know who the moderator is. It is the moderatorís job to keep everyone on track, so make sure you choose the right person for the job.
How to take advantage of remarketing of your webinar
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
Things you need to know before hosting a webinar
? Send an email:
Look at the things you should consider before organizing a webinar:
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.
? Use marketing techniques to increase sales:
? Select the appropriate day and time for hosting a webinar:
People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.