Things you need to know before hosting a webinar
If you donít have an appropriate and attractive topic, it will become really hard to get people to attend your webinar. Select topics that are catchy and define your webinar, so people look for the webinar. While selecting a title, look for the most relevant keywords that can also be used in blogging about the webinar.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, itís the place from where you get direct traffic and a visitorís complete information via a lead generation form.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
? Conduct a live Q&A session:
Webinars are the cost effective alternative available for in-person meetings and allows firms to increase their reach to large target audiences. Webinars help nurture existing relationships, generate leads, drive sales, etc.
This help generate leads and every sales made through this webinar can help you earn profits.
Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
? Make an email list:
? Allow time for Q&A: