? Don’t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
? Ask your connections to join the webinar and recommend it in their network, so you can gain more signups. Keep your audience connected to your events through regular posts and updates.
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
? Marketing Automation to Reactivate Old Leads:

Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.

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