present their products and services to targeted groups, so they can generate interest in their brand and their audience can get some benefits from it.
? Nurture your leads:
? Increase Conversion Rates:
Be clear about what you are delivering. Generate an informational landing page and clearly outline all the basic information about your webinar and firm. Also, highlight how attendees will benefit from this webinar.
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
? Use marketing techniques to increase sales:
? Use the right tools and equipment: