If you are targeting global audiences, it is required to schedule your webinar during the right time, so the audience can enjoy a live webinar without any hassle.
? Conduct a live Q&A session:
Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
Remarketing enables marketers to reconnect with webinar visitors and helps retarget your leads. Retargeting your webinar can increase your engagement and help you improve your advertising ROI. If used efficiently, remarketing is a marketer's most powerful tool. Remarketing of your webinar will help regain your previous webinar visitors. The following are a few advantages that are available due to the remarketing of your webinar.

Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
How to get traffic towards your webinar
? Send follow up emails:
Things you need to know before hosting a webinar
To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
How to get traffic towards your webinar
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? Show a short video:
Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.

Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don’t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
? Don’t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
? Create a landing page:
How to take advantage of remarketing of your webinar
Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.
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