Your audience is becoming mobile and sophisticated. They want new content, as well as new ways through which they can stick to the webinar. For this you need to revise your webinar techniques.
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? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.

The best way to do so is by extending the reach and lifecycle of the content and getting it in front of attendees and non-attendees, alike. This will give you a second chance to reach registrants who didnít attended the webinar for any reason. It helps create high quality content for your webinar and makes webinar replay effective.


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