? Schedule your webinar properly:
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
page. Use your company profile to promote this by updating statuses related to it.
? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.

? Make a landing page:
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Spread the word by blogging:

? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
How to take advantage of remarketing of your webinar
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.

? Q&A sessions:
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
When planning, set registration and attendee goals to inspire you, and measurements should be taken accordingly. People registering for the

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