Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
If you have a great product, then you can sell it by hosting a live webinar. If the host or presenter has complete knowledge of the product, then it’s a double advantage, because they can resolve any issues the registrants have with the product during the live webinar and build trust with the attendees.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
Webinar marketing with social media
To simply run a webinar, there are options available like GoToWebinar, GatherPlace, Freebinar, WebEx and many more. All you need to do is set a date for the webinar and send invitees a link to a sign-up page.
? Registrants can resolve issues during a webinar:
? Generate new leads:
The tips above help easily market your webinar through various social media platforms.
? Spread the word by blogging:
Webinars have become one an important content marketing strategy for customer engagement. Attendees of webinars are getting knowledge in different niches without any effort.
People attend webinars for the quality content they will be receiving from it. Don’t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Send reminder mails to registrants in order to remind them of the webinar. It will allow them to schedule their work accordingly and would help you get the maximum number of people for your webinar.
Things you need to know before hosting a webinar
Remarketing helps bring people to your sales pages which were at the conversion stage. It targets leads which remained unconverted. Another way is to approach leads who have already register for the webinar and attended it. It will help convert these leads in to clients.
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.